Thursday, July 26, 2012

iPad's market share increased in Q2, Android's share flat on higher shipments

TechCrunch reports on Strategy Analytics' Q2 tablet shipment report. iPad shipments increased to 17 million units in Q2 2012 from 9.3 million units in Q2 2011, while Android tablet shipments were 7.3 million units in Q2 2012 vs. 4.4 million in Q2 2011. Microsoft-based tablet shipments fell from 600,000 units in Q2 2011 to 300,000 in Q2 2012, as did "Others" (primarily the RIM PlayBook,) which fell from 700,000 in Q2 2011 to 300,000 in Q2 2012.

In terms of market share, Apple's share increased from 62% to 68.3%, while Android's share stayed flat at 29.3% despite the increase in units shipped. Microsoft's share dropped from 4% to 1.2%, and "Others" dropped from 4.7% to 1.2% Total tablet shipments grew 68.8% year-over-year.
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